||| FROM THE NANTUCKET INQUIRER & MIRROR |||


ACK•Now’s “Lease to Locals” program, which will pay property owners to rent to year-round residents instead of using their properties as short-term vacation rentals, officially went live Friday.

“I think it’s fair to say that a good number of year-round rentals were lost in the last 10 years and converted into short-term rentals, so our goal this year is to convert 20 of those back,” Julia Lindner, ACK•Now’s executive director said.

The idea behind the project, which expects to include up to 20 rental properties in the first year, is that island landlords will be able to use subsidies offered by ACK•Now to recoup the revenue normally generated by a short-term rental and instead rent locally at market rates.

The project has a pricing structure that will pay landlords up to $27,000 to offset the cost of converting their rentals.

According to the pricing structure, ACK•Now will pay a homeowner $4,500 annually, which is meant as a grant to rent a year-round room to a single tenant.

For a stand-alone unit, like a cottage or apartment, ACK•Now will pay a landlord $9,000 annually, per person, for up to three people. A studio apartment rented to a single tenant would be a $7,000 annual subsidy, Lindner said.

In order to qualify, the property must be signed for a year-round lease and rent cannot exceed $5,000 a month.

ACK•Now hopes to grant $300,000 to homeowners this year. A large portion of that has been covered by a lead gift from The McCausland Foundation, but ACK•Now is still fundraising to cover the total cost of the program, Lindner said. Billionaire Peter McCausland is a founding member of ACK•Now.

Their goal is to convert 20 smaller units this year. As of Tuesday, there were already 25 homeowners who have expressed interest, said Colin Frolich, co-founder and CEO of Placemate, the company ACK•Now has hired to run the program.

It has run similar rental- incentive programs in seven other luxury vacation communities including Vail, Colo., Sun Valley, Idaho and Lake Tahoe, Calif. The program on Nantucket is unique because it’s the first of its kind to use private donations instead of government funds, Frolich said.

“Certainly (working with private funds) allows us to move at a different speed,” he said. “So this was definitely the fastest and I’d say the most nimble approach we’ve ever taken.”

Frolich said conversations began in earnest with ACK•Now this spring and went live just months later.

“The goal is to run out of money,” Lindner said. “To make sure these incentives get into property owners’ hands and that the program is so successful that we run out of money. And then we go find some more.”

Based on experiences in other resort communities, Frolich said there is about a 50 percent retention rate. That is, about half the homeowners who receive a subsidy do it again the next year. The big caveat is that in other locations, for the most part it’s a one-time incentive that doesn’t recur the next year.

On Nantucket, ACK•Now is considering multi-year subsidies, although given this is the pilot year, it has not committed one way or another.

“We had one other market that wanted to do an ongoing subsidy in Summit County, Colo.,” Frolich said. “We only did it from year one to year two and they’re still evaluating if they want to keep doing that because it gets really expensive.”

Lindner said the longterm plans for the project include private and public partnerships, including the possibility of partnering with the town’s affordable housing programs.

“We look forward to proving that this program can be successful on Nantucket, and then finding ways of making it sustainable,” she said. “We hope that the town will partner and think that this is a good use of some of the (affordable housing) override money.”

SOURCE: NANTUCKET INQUIRER & MIRROR by agreement.


 

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